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"College-level libraries strong in business and global communications won't want to miss Communicating Globally: Intercultural Communication and International Business. From understanding the processes of communication and miscommunication, to insights into how to do business abroad given differing cultural perspectives, communicating Globally offers many important key concepts essential for global business success."
"The insight supplied is based on research and application that can permit you to make necessary choices and decisions. This is definitely an excellent book for advanced courses in the field of international business communication."
An ambitious text which seeks to cover lots of ground, but which gives the impression at times that more detail would be helpful. Lots of scientific references, some useful examples and anecdotes, but also some puzzling choices, such as the focus on Russia in the "European" section.
Potentially useful for a short course in the subject, a little instrumental for a course which hopes to build competence on a wider base of intercultural competence.
The text navigates adeptly between conceptual development and practical suggestions for business students. The regional overviews in the final unit provide in-depth application of ideas developed in earlier parts of the book.
This is a compact, well written and very well structured little book. It covers (almost) all main topics in intercultural communication. Because of the well thought out structure of the book, every chapter ends with good tips for further reading, books as well as online sources. However, due to its size and the many sub-topics they try to cover, the writers are unable to really explore all the (in-depth) different facets of these topics.
This book seems to fit my needs nicely and was written by numerous communication scholars.
